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First American's Roofing and Siding Blog

Storm Damage In La Crosse Wisconsin: How To Protect Your Home, And Where To Get Help

April showcased Tornado and Severe Weather Awareness Week in Wisconsin, and many other Midwest states. Severe weather awareness week allows us to be mindful of summer storms, and ...

May 19th, 2020 BY First American Roofing

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How Much Does It Cost To Replace A Rubber Roof In 2021?

A rubber roof is a term broadly applied to most single-ply membrane flat roofs. 99% of the time, rubber roofs are ...
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Skylight Installation: A Step By Step Guide For Homeowners

How cool would it be to install a new skylight in your home? You get more natural light, some more fresh air, and they ...
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Roof Leak Repair Tips For Finding And Fixing Your Leaky Roof

As homeowners, you often find great pride in caring for and maintaining your home. And those moments when you can do ...
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5 Commercial Flat Roofing Systems For Your Business (2021 Update)

Commercial buildings need adequate roofing systems to ensure efficiency and to provide a leak-free roof, just like on ...
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How Much Does A Green Roof Replacement Cost In 2021?

Green roofs come with tons of benefits from sustainability, improved insulation, collecting stormwater, and reducing ...
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Home Performance Guide

Home performance is how all the systems in your home work together as a whole. Your heating and cooling, the roof, your ...
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Slate Roof Replacement Cost: How Much, And Is It Worth It?

Slate roofs have been coined the “forever roof” because they can last for over 100 years with little to no ...
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Roofing in the Rain: Is it as Bad of an Idea as it Sounds?

When it comes to executing a roof repair or roof replacement, immense planning has gone into making sure all of the ...
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How To Find A Roof Leak (The Easy Way): A Step By Step Guide

Roof leaks are the worst, especially when you suspect you have one but can’t find the source. Unfortunately, ...
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Tile Roof Replacement: How Much Does It Cost In 2021?

Do you have a tile roof or want a tile roof but are worried about the cost? Don’t fret; today, we’re going ...
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Solar Roof Replacement Cost: A Simple Breakdown For Homeowners

Solar power continues to grow as people and homeowners find more sustainable ways to live to help the environment and ...
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Finding The Best Siding For Your Home: Tips From The Pros

When it comes to siding for your home, you have to consider many things. You want it to be functional, secure, and ...
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Siding/Window Installer – Apply Here!

First American Roofing and Siding Inc. is looking to expand our siding crew! Be a part of a company that is well ...
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Ice Dams: What Are They, How Do They Form, And How To Get Rid Of them (Ultimate Guide)

If there is one thing you must be prepared for when living in Midwest winters, keeping your home safe from the ...
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Breaking Down The Average Roof Replacement Cost By Material

The first question we get asked from any customer, for just about any job, is how much does the average roof ...
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How To File A Roof Damage Insurance Claim (The Right Way)

If your roof is damaged, there are a few things you need to know. First, don’t wait for repairs; call a ...
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23 Roof Styles Compared: Pro’s & Con’s List (With Pictures)

We talk endlessly about roofing materials, colors, trends, and cost, but roof style is what really ties all of the ...
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How Much Does It Cost To Replace A Metal Roof In 2021?

Find yourself needing to replace your roof? You may be feeling overwhelmed with options, or you’ve done your ...
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Roofing Insurance for Contractors: What Does It Cover And What Do You Need?

As one of the highest risk professions out there, roofers and roofing companies rely quite heavily on insurance. Not ...
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2021 Roof Inspection Guide: Everything Homeowners Need To Know

Recently, we talked about the real cost of cheap roofing companies and some telltale signs that a contractor isn’t ...
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DIY Siding vs. Hiring A Professional: Consider These Pros and Cons

When it comes to replacing your siding, you may be thinking, “That seems easy enough, I wonder if I could do it ...
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Does Homeowners Insurance Go Up After A Claim? What to Expect & How to Mitigate Risk

Many homeowners worry that filing an insurance claim means their homeowner’s insurance premium will go up. This ...
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Hail Resistant, Class 4 Shingles: The Making Of A Durable Roof

Your roof is supposed to be what protects your home from the elements. So you want it to be built to withstand even the ...
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Roofing Safety Best Practices to Keep Your Crew Safe

Roofing contractors are exposed to many hazards—the same hazards of any demolition job but at much higher heights. ...
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Roof Replacement: The Ultimate Guide for Homeowners

Getting your roof replaced is a big decision, and there are a lot of things to consider before taking the plunge. How ...
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Roof Wind Damage: What to Do if it Happens to You

Strong storms bring a slew of heavy rains, hail, flooding, and strong winds. Sometimes those high winds are strong ...
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Soft Wash vs. Pressure Wash: How to Determine Which Is Right For You.

Summer is here – which means everyone is getting that last bit of spring cleaning done, and getting their patios ...
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How To Wash Vinyl Siding: Our 4 Step Process

At First American Roofing, we know siding! We can tell you what siding works best for your needs, how to install it, ...
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12 Roofing Tips For Taking on Your DIY Roofing Project

We always recommend hiring a professional when it comes to working on your roof. Still, if you have the experience and ...
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Office Assistant – Apply Here!

First American Roofing and Siding is an established leader in the exterior residential home remodeling industry in the ...
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Siding Foreman – Apply Here!

First American Roofing and Siding is an established leader in the exterior residential home remodeling industry in the ...
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Matching Siding and Roof Colors: 2021 Home Style Tips From The Pros

Whether you’re getting a new roof, new siding, or both, you want your home to look better than the day you bought it. ...
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A Wisconsin Homeowner’s Guide to Rebates with Focus on Energy®

Focus on Energy® partners with Wisconsin utility companies to promote and encourage people and businesses across the ...
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7 Of The Best Home Insulation Tips, You Need to Know

During the last few weeks, as we’ve been staying at home, are you finding yourself finally getting around to ...
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Reducing Your Carbon Footprint Through an Efficient Home

Today we want to talk about what you can do at home when it comes to reducing your carbon footprint. When it comes to ...
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Hover: Our Virtual Exterior House Design Tool

From our mission of honesty, integrity, and professionalism to working with local community causes, our goal at First ...
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Unbelievably Common Roofing Mistakes & How To Avoid Them

When it comes to roofing replacement and repair, a lot of people think they’re doing what’s best, but really ...
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Storm Damage In La Crosse Wisconsin: How To Protect Your Home, And Where To Get Help

April showcased Tornado and Severe Weather Awareness Week in Wisconsin, and many other Midwest states. Severe weather ...
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Residential Sales Representative – Apply Here

First American Roofing and Siding is an established leader in the exterior residential home remodeling industry in the ...
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Siding/Window Installer – Apply Here

Job Description: First American Roofing and Siding Inc. has an immediate opening on our residential siding crew! Duties ...
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Debunking Myths About Your Home’s Carbon Footprint: The Basics of Insulation, Home Performance, and Sustainability

Table of Contents Ch. 1 – The Problem: Homes Today Are Not Efficient or Eco-Friendly Ch. 2 – How Efficient ...
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Winter Roof Leaks: Diagnosing Strange Leaks (& How To Fix Them)

When it comes to winter roof leaks, sometimes you may think you have one, but it’s really something else! Today ...
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8 Wildly Fun Things To Do In La Crosse Wisconsin Winters

Now that the fun winter holidays are over, we are still looking at a few more months of snow and cold. What are we ...
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What We Look For When Hiring at First American Roofing

In the professional building industry, there are a few key things you should look for when hiring employees, that go ...
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La Crosse Area Builders Association Career Day

The La Crosse Area Builders Association is a nonprofit trade organization made up of 180 members in roles across the ...
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Different Types of Roofing Materials & the Most Common

A question we get asked a lot at First American is what different types of roofing are available? People come to us and ...
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4 Best Gutter Guards For Your Home In 2021

Let’s face it, finding the best gutter guards for your home is a pain. Gutter manufacturers all claim they make ...
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How to Prepare your Roof for Winter

It’s important to know how you can prepare your roof for winter, to avoid any issues during the spring thaw. The ...
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Why We Are a GAF Master Elite®️ Roofer

Today we want to talk about what it means to be a GAF Master Elite®️ roofer, and why we’re proud to be a part ...
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What Is Stone Veneer, And Why You Should Use It In Your Home?

What Is Stone Veneer? Stone veneer is a form of siding that has the appearance of natural stone. It is made from a ...
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An Insulation Guide For Your Home: Everything You Need To Know About Home Insulation

What are the benefits of having a properly insulated home? If your home is properly insulated, you will notice it will ...
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Protecting Your Investment: Home Performance

Your home needs to work as a whole, and issues like ice dams or a moldy ceiling in the bathroom may indicate a bigger ...
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Customer Spotlight: Lynn Lathrop

We really strive to be the best we can be for our clients and their families. We were so happy to hear Lynn Lathrop and ...
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Home Air Sealing: The Insulation Protection Your Home Needs

Does your home have a hard time keeping its heat in the Winter? If so, you’re one of the many homeowners that may ...
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How To Fix Hail Damage: Practical Advice From 7 Seasoned Roofers

Roof hail damage is no joke – and it’s not always clear whether you have it, whether your insurance will cover it, ...
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Protecting Your Big Investment: Exterior Repairs

When you are spending money on exterior repairs, or any repairs on your home, you are making a big investment. That ...
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14 Roofing Materials Every Homeowner Should Know About

Whether your roof was damaged in a storm, or it’s just time to replace your old roof, there comes a time where ...
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Protecting Your Big Investment: Soft Washing & Pressure Washing

When it comes to pressure washing –  Is it safe? Is it effective? Is it even needed? We’re going to answer ...
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How to Install Window Flashing Tape & What Happens When You Do It Wrong

If you are like most people you have no idea what window flashing tape is, let alone how to install window flashing ...
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James Hardie Siding – Siding Look & Style Display

James Hardie® siding is one of the most reputable brands in the industry and is as beautiful as it is durable. ...
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Holmen Locker & Meat Market – Good Neighbors Spotlight

Over in La Crosse, we have some GREAT neighbors, and one of them we want to give a major shout out to today. Holmen ...
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Sun Tunnels: The Ultimate Guide For 2021

Sun tunnels are a great option to bring soft, natural light to your home where skylights aren’t practical. They have ...
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What Should You Know if You Get Hail or Wind Damage?

As Dallas stands next to the very full Mississippi River we are reminded of how much rain has fallen this year. Here in ...
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Why We Look at Your Exterior as an Interworking System

At First American Roofing, we are always going to look at your home’s exterior as an extension of the entire ...
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How To Inspect A Roof Like A Pro: A 7 Step Tutorial

Recently, we talked about the real cost of cheap roofing companies and some telltale signs that a contractor ...
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Good Neighbors: ABC Supply

Here at First American Roofing, there is a lot of key players that make our services efficient and high quality.No ...
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Why Roof Intake Vents Matter For Your Roof

One of the most important services a roofer can provide is to tailor the needs of your home with the materials and ...
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How to do Teardown and Properly Install Underlayments

When it comes to your home, if you’re not doing it right, then it may not be worth doing it all. No matter if ...
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Good Neighbors: La Crosse Area Builders Association

Today we’re highlighting the La Crosse Area Builders Association. Specifically, we’ll talk about what this ...
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11 Types Of Siding Every Homeowner Should Consider + Pros and Cons

When it comes to making sure that your home is strong and has the curb appeal to impress, you must consider your ...
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Ice Dam Removal: Why It’s Important and What’s the Best Way to Do It?

Lately, the winters in the midwest have been quite hectic. We’ve seen record amounts of snow for certain months, ...
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Good Neighbors: Lautz Lassig Custom Builders

Located in West Salem, Lautz Lassig is a fantastic custom home builder in Wisconsin. We’ve worked with them on ...
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Good Neighbors: Audio Video Pros

There are tons of great contractors in the La Crosse area who do fantastic work. At First American, we think it’s ...
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Good Neighbors: Hartland Construction

One of the most trusted, reliable contractors in Wisconsin, Hartland Construction is a staple of the home-building ...
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Exterior Construction Fails: Is Your Roofer Licensed & Insured?

When trying to find a roofing company or contractor to work with, before you even look at their reviews or past work, ...
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Protecting Your Big Investment – Is Siding a Good Investment?

When it comes to making improvements on your home, one aspect you should always consider is how that remodel or ...
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Protecting Your Home in Extreme Weather: What Are Ice Dams How To Fix Them

If there is one thing you must be prepared for when it comes to living in the midwest during the winter, it’s ...
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