
5-Star Roofing Services In La Crosse, WI
La Crosse's Preferred Roofing Company
First American Roofing is proud to be La Crosse’s local roofing company, offering top-tier roofing services fitted for those in our community. Our skilled team of contractors delivers reliable, high-quality roofing solutions. Whether you’re facing damage or looking to upgrade, trust First American for exceptional service and lasting results.
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High-Quality Results On Time and On Budget
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GAF Master Elite® Certified Contractors
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Roofs Protected By a Lifetime Warranty on Material Defects
Let’s Get Started Today!
Our Services
Our Reliable Services



Michelle B.
We had an amazing experience with everyone we worked with. From start to finish the project has been smooth and seamless. We are extremely happy with the end result and would go with First American again in an instant.
Invest In Quality Roofing Materials
Roofing Experts You Can Rely On in La Crosse, WI
Since our inception, our team has been guided by three important core principles: Honesty, Integrity, and Professionalism. By following these principles each and every day, we become better people and better contractors. Working with honesty and integrity means we will never overbid or try to sell you any services beyond what you need to complete your repairs. We will do our very best work at each job. We will be polite, professional, and punctual, treating your home with the respect it deserves. And in the end, we’ll provide you with a long-lasting solution you can be proud of.
Get In TouchOur Process
How First American Works
Reach Out To Us
Call us or fill out our online form to get in touch with our customer service team.
Let’s Have a Look
We’ll schedule an inspection at your convenience, carefully reviewing any concerns.
Your Free Estimate
Our estimates are accurate and reliable, letting you plan ahead for your upcoming investment.
The Project Begins
Our fully licensed team will get to work! Cleanliness is a priority & our breathable Whole Home Defense System carefully protects your property.
Final Checks
We’ll make sure that your home exterior is fully finished, cleaned, & better than how we found it.
Your Peace Of Mind Is Our Family’s Promise
At First American, we believe that a job well done speaks louder than any sales pitch, which is why our focus is on delivering quality and earning your trust. That’s why we are committed to the principles of honesty, integrity, and professionalism in everything we do. Our goal is to treat you just as we would want to be treated, every step of the way.
Meet Our Team of Professionals
Your Local La Crosse Roofing Company
Our Roofs Are Backed With the Best Warranties
We use only premium materials like GAF Shingles and DECRA Metal roofs which have been built to stand up against harsh elements such as hail storms, strong winds, and frigid temperatures. GAF manufactures one of the best asphalt shingles on the market, making First American Roofing proud to be a GAF Master Elite® Contractor. This preferred standing enables us to offer a lifetime warranty against material defects and up to 25 years of water-tight coverage. You can rest easy knowing that your roof is built to last.
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Our Service Area
Serving the Midwest With Pride
Located in the heart of Onalaska, we are dedicated to providing top-notch services to our community. We take great pride in enhancing the safety and beauty of Wisconsin & Minnesotan homes, one roof at a time.
- Onalaska
- Winona
- La Crosse
- La Crescent
- Leon
- Sparta
- West Salem
- Holmen
- Tomah
FAQs
Frequently Asked Questions
Why should I choose First American Roofing & Siding?
First American is a team that is focused on meeting your needs from start to finish. We offer a wide range of home exterior services including residential and commercial roofing, siding, gutters, and skylights.
What areas do you serve?
We serve the Coulee region of Wisconsin, as well as the bordering area in Minnesota.
How long is the installation process?
While start times may vary due to seasonality, most of our roof installations can be done in a few days.
Do you offer financing?
Yes, we do. Visit our financing page to learn more!
What materials do you install?
We focus primarily on asphalt shingle and metal roof installations. Looking for something else? Reach out to our team members today to see what we can do!
Fast & Reliable Roofing In La Crosse, WI
Customer Satisfaction is Our Priority
Here at First American Roofing, customer satisfaction is at the core of everything we do. Whether it’s installing shingle, metal, or flat roofing systems, our team is dedicated to delivering exceptional results that stand the test of time. We take pride in using high-quality materials and offering personalized service to ensure your roofing project exceeds expectations. Trust our local experts to protect your home with precision and care.
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